The Storage Math Behind Every FBA vs. 3PL Decision

Most sellers coming out of this year’s Prime Day events are already deciding how much inventory to push into FBA for Q4. The default answer is often “as much as possible” simply because it’s easier. In 2026, that default is more expensive, and it compounds faster than it used to. Amazon tightened the timeline on […]
The Forgotten Quarter: Q3 Freight Rates, Fee Resets, and Q4 Ripple Effects

Prime Day 2026 ran June 23 to 26 to mixed results. Right now, the seller world is split between two conversations: dissecting what happened during those four days, and bracing for Amazon’s Q4 FBA peak fee window that opens October 15, 2026. Almost nobody is talking about the ten weeks sitting in between. That’s the […]